Marketing Mix Analysis, Pricing Analysis and Optimisation, Trade/Consumer Promotion Effectiveness, Key Value Item Identification, Concept Testing and Brandmatics etc.
Life Time Value & Retention Analysis, Growth & Acquisition Models, Customer Segmentation, Cross-sell/Up-sell and Churn Prediction etc.
Pricing & Spend Analytics
Cost Buckets and Price Sensitivity Analysis, Price Leakage Analysis, Product Tail analysis and Differential Pricing Analysis etc.
Risk & Fraud Analytics
Risk Scorecards Pricing & Credit Line Management, Fraud Detection and Delinquency Forecasting etc.
Compensation Benchmarking, Business Continuity Planning, Workforce Forecasting and Scenario Testing & Optimisation etc.
Lost Sales Driver Analysis, Demand Planning & Forecasting, Route Optimisation, Supply Chain Analytics and Safety Stock Planning etc.
Web Analytics, Social Media Analytics, Sentiment Analysis, Blog Analytics etc.